Sharp Innovations Blog

Still The Standard: The Proven Benefits of a Professional Business Website
December 20, 2023In today’s digital age, where first impressions often happen online, having a dedicated website for your business is more than just a trend—it’s a crucial step toward success. Imagine your website as a 24/7 virtual storefront, always ready to welcome potential customers. But why does it matter, and what benefits does it bring to your business?

The Positivity of Accessibility
November 28, 2023If you have been approached to improve the accessibility of your website, some may have expressed the negative aspects of avoiding an accessible website to motivate you. These negative aspects include that you could be one of several sites sued for violating ADA compliance in recent years. Some may site discrimination against those with disabilities and lack of 508 compliance if you are a federally funded organization. The truth is, they likely aren’t wrong, and ADA compliance is vital; however, let’s focus on the positive side of accessibility to understand why it is so important.

How to Generate Leads from Website Visitors
November 8, 2023How Can I Generate Sales Leads from Visitors to My Website?
In today’s digital age, your website is your online storefront, and attracting visitors is just the first step. The reason you want to know how to generate sales leads from these visitors is simple: it’s all about boosting your business’s bottom line. Let’s dive into the key strategies to turn your website visitors into valuable sales leads.

How to Build a Lead Generation Website
October 30, 2023Capture More Qualified Leads Organically
Understanding how to build a lead generation website that drives business growth is a strategic endeavor that demands attention to several critical factors. As a seasoned digital marketing agency, the team at Sharp Innovations recognizes the pivotal role such a website plays. In this article, we’ll guide you through the steps to construct a powerful lead generation website that will attract organic visitors, boost your search rankings, and capture more qualified leads.

Content Marketing: How Quality Content Distinguishes Your Site
October 15, 2023If you’ve ever wondered why quality content matters so much in the world of SEO, you’re definitely asking the right questions. As a professional SEO marketer and content specialist myself, I am deeply involved with the process and am constantly amazed at how great, high-quality content can be a total game-changer for your online presence. So… why is quality content crucial for SEO?

Web APIs: Connecting Internet Resources
September 23, 2023In today’s interconnected digital world, Web APIs (Application Programming Interfaces) play a crucial role in enabling seamless communication and data exchange between various software applications and services. They serve as the backbone of modern web and mobile applications, allowing developers to harness the power of third-party services and data to enhance their own applications.

How to Write Effective Google Ads Copy: Tricks of the Trade
September 11, 2023Competing on Search Engine Results Pages (SERPs) isn’t just about boosting your rankings through good SEO and a decent ad budget—it involves creating copy that’s compelling enough to attract clicks. In this blog post, we’ll cover how to write Google Ads copy that’s both relevant and engaging – effectively transforming searchers into visitors.

A Step-by-Step Guide: Building Your Website After Buying a Domain
August 18, 2023
Sharp Innovations – Why Hire A Christian Marketing Agency?
August 15, 2023Does It Really Make A Difference?
If you have been considering hiring a marketing team to help you grow your business, then you might want to consider hiring a Christian Marketing Agency. Sharp Innovations has been serving businesses big and small for over 20 years not only by delivering exceptional customer service but also by producing measurable results. By living and working empowered by God, we are able to tap into unlimited resources in innovation, inspiration, perseverance, and communication. We work as a team towards a common goal and live by our company’s core values, leading to our internal and external success. While we aim to be retained for our ability to help you grow your business revenue and reach more clients, we think you might be interested in what else sets us apart.

Is Shopify the Best E-commerce Platform?
July 20, 2023One of the most important decisions when launching a new E-commerce website is what platform it will use. There are countless E-commerce solutions, so picking the right one can be daunting, especially if you are unfamiliar with the pros and cons of the various options. Shopify is a commonly used platform, but it is not necessarily a one-size-fits-all solution. It, like any other platform, has advantages and disadvantages. The question isn’t whether Shopify is the best E-commerce platform, but rather is it the best option for you and your needs? Let’s take a look at the good and the bad of using Shopify for your E-commerce website.