Sharp Innovations Blog
Supporting the Porridge Program with Matanya’s Hope
November 15, 2024Nourishment for the Body, Mind & Soul
At Sharp Innovations, we believe in the power of giving back. As a digital marketing agency based in Lancaster, PA, we are committed not only to helping our clients and local community succeed, but also to making a meaningful impact in our global community. One of the initiatives we proudly support is the Porridge Program through Matanya’s Hope, a foundation dedicated to improving the lives of children in rural Kenya.
Top 9 Sales Techniques for Closing Deals Faster
November 1, 2024In today’s fast-paced business world, speed matters. Whether you’re working with warm leads or cold prospects, the ability to close deals efficiently can make a huge difference in achieving your sales targets. Here are 9 useful sales techniques that can help you shorten the sales cycle while setting yourself and your client up for success.
Blockchain Technology in Everyday Coding Projects: Unlocking New Possibilities
October 14, 2024In recent years, blockchain technology has emerged as a revolutionary force in the digital world, promising enhanced security, transparency, and decentralization across various industries. While often associated with cryptocurrencies like Bitcoin, blockchain’s potential extends far beyond financial applications. Blockchain technology can easily be integrated into day-to-day coding projects, offering developers new tools to solve complex problems and create innovative solutions.
How Much Do Google Ads Cost?
October 1, 2024How much do Google Ads cost?
Answer: It really all depends on how much you’re willing to spend. Google Ads costs are built around the concept of “minimum/maximum monthly ad spend.” They tend to start at around $100/month
Google Ads costs can range from $100 to $10,000 per month, with an average cost per click (CPC) between $0.11 and $0.50. The exact cost depends on several factors, including your industry, target keywords, and bidding strategies.
Cybercrime: Common Attacks and Defenses
September 1, 2024This is the first in a series of articles discussing common cybercrime attacks and methods to protect against them.
Ransomware and Phishing
Cybercrime is estimated to cost the world up to $10.5 Trillion in 2025. Cybercriminals leverage a wide range of attacks against their victims. Attacks may include the planting of malicious code to take control of devices and capture personal data, credit card numbers, usernames and passwords, and other sensitive personally identifiable information (PII). Cybercrime impacts large enterprise institutions, hospitals, and individuals alike.
Our Higher Purpose: Sharp Innovations Supports the neverthirst Water Protection Project
August 15, 2024For I will pour water on the thirsty land, and streams on the dry ground; I will pour out my Spirit on your offspring, and my blessing on your descendants.
Isaiah 44:3
Access to clean water is a fundamental human right, yet it’s one that remains out of reach for countless individuals across the globe. In fact, an estimated 703 million people still lack access to clean and safe water. For those living in remote regions, the struggle to secure this basic need often becomes a daily battle. This is where organizations like neverthirst come in, tirelessly working to bring life-sustaining water to communities that would otherwise remain forgotten. Today, we at Sharp Innovations are proud to share our involvement with their inspiring mission.
Protecting Your Social Media From Hackers
August 1, 2024In today’s digital age, social media has become an integral part of our daily lives. From staying connected with friends and family to networking professionally, platforms like Facebook, Twitter, Instagram, and LinkedIn offer numerous benefits. However, they also come with potential risks if not used cautiously.
Why Site Design Is a Crucial Investment for Your Business
July 15, 2024A website serves as the front door to your business online and its site design creates a first impression that can ultimately determine whether a potential customer will decide to engage further. It is not uncommon for business owners to limit their initial investment when it comes to their online presence. However, having an understanding of the return on your investment in an exceptional site design can make all the difference between disappointment vs success.
Mastering Storytelling Techniques for Creating Engaging Short Info Videos
July 1, 2024In the age of information overload, capturing and maintaining an audience’s attention is more challenging than ever. Short info videos, often under a few minutes in length, have become a popular medium for delivering content effectively. The key to their success? Masterful storytelling. Your ability to engage essential storytelling techniques can transform your short info video from mundane to memorable.
The Thrill of the Ride: How Software Development is Like Riding a Motorcycle
June 17, 2024There’s something exhilarating about riding a motorcycle. The wind in your face, the roar of the engine, the sense of freedom as you navigate the open road. Interestingly (and perhaps improbably), the act of software development shares many similarities with this thrilling experience. Both activities require skill, focus, and a certain level of daring.