Sharp Innovations Learning
Fueling Professional Growth and Development
History of HTML
HTML (Hyper Text Markup Language) is the main computer programming language used for making websites. HTML is unique, and there are no other languages like it anywhere else in wide world of programming. HTML is only used for the web. So how did HTML come to be? In 1989 a man by the name of Tim Berners-Lee, who was a British Scientist, invented the World Wide Web. He did this to help the scientific community from around the world collaborate better. His vision was relatively,…
Categories: World Wide Web | Posted: 06/02/2017
Make Your Website Attractive
Who remembers turning to the Yellow Pages in the phone book to find companies for a needed service? If you’re too young to have used the Yellow Pages, ask someone who grew up with them. In the years before the Internet, companies paid a lot of money to have the most attractive ads in the Yellow Pages and to attract business. Many of us looked at the ads to determine if a company’s service would meet our needs. Then, we made trusting choices based on pages in a…
Categories: Yellow Pages | Posted: 04/25/2017
Google Launches Mobile Sites Certification
A mobile-first mindset is a must when developing websites in today’s world. With the majority of mobile searches now taking place on mobile devices, it only benefits you to cater to your customers’ preferred way of accessing your website. Search engines have already adapted to the change by promoting things like Progressive Web Apps (PWA) and Accelerated Mobile Pages (AMP), and Google is even offering a Mobile Sites certification for developers to earn…
Categories: Websites | Posted: 04/07/2017
3 Effective and Beautiful Mobile Navigations
Sometimes the most subtle design decisions can vastly improve or hurt the overall user experience in the world of web design. In a field constantly subject to new visual design trends, user expectations, and form factor changes, it can be tough to keep up with the most effective solutions for seemingly simple pieces of functionality like a website’s navigation menu. Some tried and true methods tend to stick around, but that doesn’t mean that they’re always…
Categories: Website Design | Posted: 03/27/2017
Hacked Websites on the Rise – What You Can Do to Protect Your Website
Google recently reported on their Webmaster Central Blog that they saw a 32% increase in hacked websites in 2016, in comparison to 2015, and even more unfortunate for webmasters was that Google expects the upward trend to continue. If this worries you, it should, especially when your website can be penalized for hacked content and either be demoted or completely dropped from the search results pages. An ounce of prevention is worth a pound of cure. – Ben Franklin The…
Categories: WordPress | Posted: 03/23/2017
Making SEM Work For Our Clients - A Tier 2 Case Study of the Chemical Concepts Campaign
If you’ve ever sat down for one of our free website design or internet marketing consultations, you already know that we do things a bit differently here at Sharp Innovations. We want to understand your business inside and out, and we look to identify your goals, the target audience, potential hardships and more before we dive into your new website or internet marketing project. In an effort to cater to the ever-changing digital landscape, we previously launched a three…
Categories: Websites | Posted: 02/27/2017
Write Clearly - It’s Better For Your Business
A friend recently told me about a newspaper ad that he had seen. In it, a chain of stores included this curious qualifier in the small print *Not available in all stores. If all stores don’t have the item, why is the chain advertising it? Obviously, the message that the chain is trying to send is that SOME stores don’t have the item. The intended message, that the item is available here and there, but not everywhere, would be completely clear if the small print…
Categories: Writing Clearly | Posted: 01/23/2017
Spam Filters and Why They Are Important
Spam – disruptive online messages, especially commercial messages posted on a computer network or sent as email. In today’s world, just about everybody is on the Internet. The Internet is an amazing place and allows communication like never before. I can send somebody in Montana or Madagascar an email, and they get it within minutes of my sending it. How amazing! However, just like with a lot of good things, there can be bad things as well. People all over the…
Categories: Spam | Posted: 12/23/2016
How To Update Your Business Listing Holiday Hours
Updated for 2021* The holidays are upon us, and it’s time to make sure all your ducks are in a row whether your business takes a holiday break or you’re open for business as usual. Many customers will wonder if your holiday hours will be different from your regular hours, and it’s good business etiquette to show your special holiday hours if you’ll be having them. If you were greeted with a helpful reminder from Google to update your holiday hours,…
Categories: Internet Marketing | Posted: 12/21/2016
CMS vs Custom Development
In this day and age, Content Management Systems (CMS) are easier to use and more versatile than ever. Wordpress, for instance, started its life as an intuitive blogging platform and evolved into a full-featured framework for robust, database-driven websites. In a lot of circumstances, content management systems decrease development time and help facilitate rapid deployment. However, I can’t emphasize enough that third party content management systems should not be…
Categories: WordPress | Posted: 11/18/2016