- Responsive website redesign
- Blog and social media management
Fire-End realized their old, basic webstore was no longer achieving their desired results and failed to reflect the high-quality of their brand. With customers using phones and tablets more and more to research and purchase their fire equipment needs, Fire-End knew they had to capitalize on mobile use or risk being passed over for their competition. Sharp Innovations helped them launch a user-friendly e-commerce store that could be easily updated with new products and prices by the Fire-End team, as their selection is constantly in flux. It also needed higher search rankings to help drive sales in a competitive market.
Sharp Innovations also implemented social media, blogging, and search engine optimization services to engage targeted consumers and drive more traffic to the Fire-End website. The company receives analytic reports to monitor web traffic and internet marketing impact. From 2018 to 2019, social referrals increased nearly 200%.
|INCREASE FROM YEAR 1 TO YEAR 4|
|Organic Referrals||55,586 (64%)|
|Organic Conversions||113 (17%)|
|1st Page Keywords||741 (102%)|
|Total Keywords||2,441 (31%)|
Time Frame: 4 Years
**Fire-End takes many orders over the phone which were primarily untracked - so some sales data is unavailable (sales increase is greater than what's shown).
Markets: Safety & Environmental