Websites
Progressive Web Apps: A Great Mobile App Alternative
For those who look at this and wonder, what a Progressive Web App (PWA) is, here is the definition from Google: Progressive Web Apps are experiences that combine the best of the web and the best of apps. They are useful to users from the very first visit in a browser tab, no install required. As the user progressively builds a relationship with the App over time, it becomes more and more powerful. It loads quickly, even on flaky networks, sends relevant push notifications,…
Categories: Websites | Posted: 04/22/2016
Audit Your Website with These Free Google Tools
You wouldn’t believe how many free resources are available that offer suggestions on how to improve your business’s website and online presence. Even if your website just recently launched, chances are there are areas for improvement, especially if you aren’t utilizing a search engine optimization (SEO) service. For those business owners who are looking for any type of edge over their competition, we’ve put together a list of some of the most useful…
Categories: Websites | Posted: 03/21/2016
5 Ways A Video Can Boost Your Search Rankings
One of the most popular websites in the world, YouTube, is one of the web’s greatest ways to consume content. YouTube boasts over 1 billion users and has an average viewing session of 40 minutes on mobile devices, so you can clearly understand why video content is so important in today’s market. Adding a video to your website has numerous benefits not only for your brand and your message, but for your website’s ranking capabilities as well.…
Categories: Websites | Posted: 02/24/2016
Let’s Make English The Official Language of Business
We often hear discussions about making English the official language of all government business in the United States. Maybe we should also think about making plain, understandable English the official language of business websites and all business writing. Businesses frequently write in jargon that’s specific to their industries, and if they’re selling to a general audience, that’s not good for sales. If I can’t understand your website’s,…
Categories: Websites | Posted: 02/15/2016
Secure that site with LetsEncrypt
You have heard about someone offering free (as in beer) website certificates (aka SSL certificates) for your website. Whoever told you this was not lying. It's actually quite true! With the revelations regarding shady dealings with intelligence agencies, law enforcement, ISP and black-hat crackers (i.e., your "cyber-thieves"), there's been an industry-wide push to secure communications. Letsencrypt.org was founded to help address some of the issues in…
Categories: Websites | Posted: 02/04/2016
Politeness Is Always A Virtue -- Especially For Websites
Christmas is coming, and Christmas means gifts. People will be giving, and people will be receiving. Recently, I was discussing gift-giving etiquette with some business colleagues, and it turned out to be an interesting exchange, particularly when the conversation turned to the proper etiquette of receiving a gift. Because of the hyper-sensitive attitudes of many people these days, one business owner asked how she can be sure that she won’t offend anyone with a gift…
Categories: Websites | Posted: 12/01/2015
Understanding DNS (Domain Name System)
When transferring a website from one host to another or putting a brand new website live, there’s one step that tends to confuse people. It’s called DNS which stands for Domain Name System. Explaining how DNS works can be a little complicated, but the concept by itself is fairly easy to understand. For a website to be accessible on the internet a few things need to happen. The website files need to be hosted on a file server somewhere, usually…
Categories: Websites | Posted: 11/20/2015