Lynn Miller
@lmiller
Lynn Miller
- 08/08/2025
How to Market a Small Business - Free Resources to Get Started
If you're trying to figure out how to market a small business, you've probably already discovered the first problem: Everybody has an opinion. It can be overwhelming. You need SEO. You need Google Ads. You need social media. You need email. You need AI. You need more reviews. Meanwhile, you're also trying to run the business. The good news is that you don't have to do everything. You need to make it easier for the right people to find you, trust you and…
Categories: Digital Marketing | Authored by: Lynn Miller | Posted: 08/25/2026
5 Ways to Get New Customers for Your Small Business
{ "@context": "https://schema.org", "@graph": [ { "@type": "WebSite", "@id": "https://www.sharpinnovations.com/#website", "url": "https://www.sharpinnovations.com/", "name": "Sharp Innovations", "publisher": { "@id": "https://www.sharpinnovations.com/#organization" } }, { "@type": "Organization", "@id": "https://www.sharpinnovations.com/#organization;,…
Categories: Digital Marketing | Authored by: Lynn Miller | Posted: 04/21/2026
How to Sell on Amazon (Part II)
(How to Sell on Amazon Part I) Now that you’ve set up your Amazon seller account and understand the basics of listing and fulfillment, it’s time to explore how to stand out. Let’s cover paid strategies, like ads, and ways to drive traffic to your products. You’ll also need to learn how to earn customer reviews that build credibility and drive more sales. Amazon Products - Paid Options and Enhanced Listings You’re likely asking yourself, &ldquo…
Categories: Sales And Marketing | Authored by: Lynn Miller | Posted: 05/15/2025
How to Sell on Amazon
Selling on Amazon is a great way to reach millions of customers worldwide. To get started, create a seller account, choose between an Individual or Professional plan, and list your products with high-quality images and descriptions. Once you’ve set up your Amazon seller account, success comes down to how well you manage your listings, fulfillment, and customer experience. Here are key factors to help you maximize sales, build trust, and grow your business on Amazon.…
Categories: Online Sales, Sales And Marketing, Amazon, E-Commerce | Authored by: Lynn Miller | Posted: 02/15/2025
Call to Action Button Examples: Make Sure They Fit Your Brand
Calls to Action, or CTAs, are the short phrases that encourage site visitors or an ad audience to take action. They often appear as “buttons” on a site page or on a digital ad but can also appear as highlighted words with links attached. A good CTA button doesn’t create any sort of confusion. It’s important to keep a CTA as short as possible. But it also needs to convey to the user that there is low risk and some reward involved in clicking it.,…
Categories: News | Authored by: Lynn Miller | Posted: 02/09/2022
eCommerce Marketing Tips for After the Holidays
When the Christmas season ends this year, don’t rest on your laurels until Valentine’s Day before you start strategizing eCommerce sales and promotions. Immediately after Christmas (even before!), consider using some of these post-holiday eCommerce strategies to get the most out of online sales opportunities. Post-holiday sales can be yours if you strike quickly and meet consumers where their shopping cart “sat,” or where their loved ones came up.…
Categories: Digital Marketing | Authored by: Lynn Miller | Posted: 12/15/2021
How To Promote My New Website (3 Easy, Must-Do Actions)
No matter how much money you’ve spent on launching a new website, don’t expect it to be noticed without at least a little effort in promoting it. By capitalizing on your email, engaging employees, and embracing search engine optimization, you can better ensure that your new site gets seen. While these simple actions are a priority, there are additional ways to get your new website noticed. With a free consultation, we can dive into website promotion in more.…
Categories: Websites | Authored by: Lynn Miller | Posted: 10/19/2021
Start Your Holiday Marketing Campaigns Now
It might seem too soon to be marketing your holiday offers to existing and potential clients, but it’s not! The National Retail Federation reports that about 40 percent of consumers start their holiday shopping before Halloween. If you’re seeing holiday displays in local brick-and-mortar stores, it’s a sure sign that your holiday digital marketing should be in full swing. Make the most of Black Friday, Cyber Monday, and the Christmas season in general by…
Categories: Internet Marketing | Authored by: Lynn Miller | Posted: 09/02/2021
How Often Should Businesses Post on Social Media?
Businesses can use social media to increase brand awareness, engage customers, find new customers, boost their website traffic, capture leads, gather emails, and enhance customer relations. You likely already know the benefits, but now you’re wondering “How often should businesses post on social media?” We recommend you post at least 3 times a week and ideally once per day, but that can vary depending on your business, your audience, and which social…
Categories: Social Media Marketing | Authored by: Lynn Miller | Posted: 07/12/2021
How to Get Your Website to Rank Higher on Google | Free Tools and Tips
Getting our clients’ websites to rank higher on Google, Bing, and other search engines is a big part of our job at Sharp Innovations. Our digital marketing firm has a lot of insight, experience, and digital tools dedicated to helping small businesses achieve better SERP. But if you’re a small-business owner whose budget is too small to pay for professional digital marketing services, there are a few tools you can use to help get your website to rank higher,…
Categories: Websites | Authored by: Lynn Miller | Posted: 06/01/2021