Paul Mindemann
@pmindemann
Paul Mindemann
- 08/08/2025
Going Mobile
The widespread adoption of the iPhone is catapulting mobile web usage into the mainstream. According to Morgan Stanley, the adoption of the iPhone and iPod Touch is out-pacing even the early adoption rate of the desktop Internet itself. In fact, over 46 Million people in the US actively browse the mobile web each month. Surprisingly, it’s not just the early adopters that are using these devices. Morgan Stanley notes that the iPhone has had the fastest hardware user…
Categories: Mobile Web Design | Authored by: Paul Mindemann | Posted: 11/15/2010
Believe in Brand Building
In a tough, “all-hands-on-deck” economy, belt-tightening takes on a whole new meaning. So when some marketing person tells you branding is more important than ever, you’d be right to question their sanity. Or would you? When the economy falters, and companies go under, you’ve got a choice to make. Do you: Let your goods or services become commoditized and fight it out in the arena of lowest price wins. Shore up your marketing efforts and give…
Categories: Branding | Authored by: Paul Mindemann | Posted: 11/15/2010
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