Joe D'Orsie
@jdorsie
Joe D'Orsie
- 08/08/2025
Sharp Team Unveils SEO Reporting Tool 1.0
Not many web marketing firms can claim they have an in-house search engine optimization tool at their disposal, but now thanks to the forward-thinking SEO crew at Sharp, this has become a reality not only for our SEO team but for our clients as well. (It's technically still in BETA but we're letting the cat out of the bag) Monthly reporting is nothing new to our dozens of SEO clients, in fact it’s the norm, but a tool custom-built for smaller businesses is a…
Categories: Yelp | Authored by: Joe D'Orsie | Posted: 05/24/2016
Quality Content Important for Humans and Robots Alike
It’s been said before, but content is still king when it comes to website visitor engagement and proper search engine optimization. No amount of flashy visuals, distracting animation, or trendy designs can save you from frequent page bounces if visitors to your site don’t find meaningful content. But that’s assuming you get visitors in the first place, which is largely determined by how you rank in search engines (hint: search engines are looking for good,…
Categories: Social Media | Authored by: Joe D'Orsie | Posted: 07/25/2014
The Importance of being earnest (in keeping your online presence current!)
Poet and playwright Oscar Wilde may have had some fun with Victorian social conventions in “The Importance of Being Earnest,” but he likely never could have imagined the importance of being earnest about your online presence. Indeed, your online existence says everything many of your potential customers will ever know about your business or organization. That’s why it’s critical to keep both your website and your social media pages up-to-date, in…
Categories: Social Media | Authored by: Joe D'Orsie | Posted: 03/25/2014
"Themes" replacing "Keywords" as king of Search Engine Optimization
As any good search engine optimization specialist knows, there are no constants when it comes to achieving good rankings in search engine results pages (SERPs). Staying abreast of industry trends and adjusting to the ever-evolving algorithms used by Google and others is a core part of the SEO services provided by Sharp Innovations. Themes, Topics and Concepts One of the latest SEO trends is the migration away from “keywords” or phrases to more robust topics or.…
Categories: Social Media | Authored by: Joe D'Orsie | Posted: 03/19/2014
Sharp client recently featured on the popular tech blog, “Gizmodo”
Have you ever bought a new pair of bright, white tennis shoes, only to have them look old and dirty after an ill-placed step through a puddle? Or perhaps you’ve worn a crisp, new shirt at a barbeque and quickly realized that shirt wouldn’t look new for long. Maybe you’ve simply had a beverage accidentally knocked over, right near your smartphone that happens to be lying beside it on the table. Whatever the careless moment or unfortunate incident, a small…
Categories: Social Media | Authored by: Joe D'Orsie | Posted: 07/02/2013
Now Trending: Social Media
American culture has very much been influenced in the 2000’s by the impact that the internet has made on society. Perhaps the most exemplary of our cultural fascination with the internet is the magnitude of the growing trend toward social media. Whether we like it or not, mastering the social media ‘game’ as businesspeople seems like a skill we must acquire to reach the younger generations. But to what extent is the social media experiment exclusive to the “Generation-y’ers;…
Categories: Social Media | Authored by: Joe D'Orsie | Posted: 04/16/2013
Long Live the Hardware - Consumer Electronics Show
The CES, or the International Consumer Electronics Show, for those of us who aren’t in the technology awards circuit, commenced Monday, thus handing out its yearly prize to Samsung. Samsung won out in the 2013 edition of the CES’ convention over viable foe, Sony. The North Korean tech wizard claimed this year’s title through an array of products, led by its patented Galaxy S3 system, powered by Google’s Android OS. Many in the tech device know-how…
Categories: Statistics | Authored by: Joe D'Orsie | Posted: 01/15/2013
Yahoo! chronicles another year of "searching"
Each December Yahoo! compiles and organizes its “most searched” words of the year. These are usually representative of a year’s worth of trends, viral web sensations, and popular cultural anomalies. It can also imply what people are thinking about, talking about, and concerned about. We can be encouraged that the top two searches for this year were NOT celebrities! With that said, and not counting their “overall” list, Yahoo! felt obligated to…
Categories: Internet Marketing | Authored by: Joe D'Orsie | Posted: 12/05/2012
Even Though Bing Surges, Google Still Tops US Searches
Google, the worldwide search engine leader, has some competition. Bing, Microsoft’s search engine, has steadily crept up search engine rankings since it debuted in 2009, and is now in the number two spot for the first time. Google and Bing’s trajectories appear approximately parallel, while the rest of the competition’s rankings continue to dip. According to comScore, Bing and Microsoft’s other websites had a respectable 2.7 billion U.S. search…
Categories: Internet Marketing | Authored by: Joe D'Orsie | Posted: 04/10/2012
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