Websites
Is Print Still Effective?
As a web design company, we obviously know the absolute necessity of having a hard-working website. We also know that if your website is your only marketing tool, you’ll be missing some excellent opportunities to keep your name in front of your customers. Even in our electronic world, there’s a place for many other forms of marketing, and one very effective way of communicating with potential and established customers is a print newsletter. Yes, printing and…
Categories: Websites | Posted: 06/30/2017
Google Launches Mobile Sites Certification
A mobile-first mindset is a must when developing websites in today’s world. With the majority of mobile searches now taking place on mobile devices, it only benefits you to cater to your customers’ preferred way of accessing your website. Search engines have already adapted to the change by promoting things like Progressive Web Apps (PWA) and Accelerated Mobile Pages (AMP), and Google is even offering a Mobile Sites certification for developers to earn…
Categories: Websites | Posted: 04/07/2017
Making SEM Work For Our Clients - A Tier 2 Case Study of the Chemical Concepts Campaign
If you’ve ever sat down for one of our free website design or internet marketing consultations, you already know that we do things a bit differently here at Sharp Innovations. We want to understand your business inside and out, and we look to identify your goals, the target audience, potential hardships and more before we dive into your new website or internet marketing project. In an effort to cater to the ever-changing digital landscape, we previously launched a three…
Categories: Websites | Posted: 02/27/2017
Top 3 SEO Insights You Need to Know for 2017
Even if you know nothing about how search engines arrange the results when you conduct a search, you’ve probably at one time or other experienced results that are constantly in flux. As Google, Bing and other search engines work to provide you with the best match to your query, the search engines are constantly getting tweaked. With many businesses now planning their budgets for 2017, we thought it would be helpful to show you the directions where the search engines…
Categories: Websites | Posted: 10/28/2016
Why Custom-Built Websites are Better than DIY Websites
As the World Wide Web continues to mature, do-it-yourself (DIY) tools that allow people to easily create their own websites using drag-and-drop user interfaces, as well as pre-made themes, have become ubiquitous. While DIY tools and commodity themes can be beneficial for individuals or for a small startup, they can’t compare to a custom-built website designed for an established business. So what can a custom-built website provide you that a DIY website builder tool can&rsquo?…
Categories: Websites | Posted: 10/20/2016
Take Heart, Google Penguin is Near *Update* It's here!
The long-awaited Google Penguin 4.0 seems to finally be reaching its launching point. Recent discussions with the Google team have revealed that they’ve been working on a launch announcement, and a date has been set to go live. Unfortunately they’re keeping the exact release date hidden from the public, since previous targets failed to hit the mark and frustrated webmasters. What is Google Penguin? Google Penguin is Google’s attempt to prevent artificially…
Categories: Websites | Posted: 09/20/2016
How To Set Up Google Experiments
Testing the landing pages on your website can have a profound impact on your business’s bottom line. Through small changes in text, design, and layouts, you can drastically improve the amount of time that visitors stay on a page, conversions, sales, or any other important area for your business. One of the great things about using Google Analytics is how simple it is to jump right in and start experimenting yourself. In this blog we’ll walk you through setting…
Categories: Websites | Posted: 08/08/2016
Sharp Innovations Client to be Featured on Fox & Friends Sunday Morning
One of the nation’s most popular TV hubs every Sunday morning, Fox and Friends, will host current Sharp client, BeBalanced Hormone Weight Loss Centers, this Sunday morning. BeBalanced has contracted us for a full website redesign, plus several elements of programming (like the integration of custom franchise landing pages) and search engine optimization services. Further, this Sunday will be the launch date of the newly redesigned website; the Sharp creative team has…
Categories: Websites | Posted: 06/11/2016
3 Quick Ways to Improve your Homepage
Building a successful online presence for your business requires not only proper design, but rewarding internet marketing as well. As the internet and user behavior continuously evolves, so should your website in order to cater to the demands of your customers. Your website’s homepage is the first place to look for improvement in a website review, since more often than not this is the first place people see when they find your company. In reviewing your homepage there…
Categories: Websites | Posted: 05/16/2016
Why Security Is More Important Than You Might Think
The past couple of years have seen people becoming more concerned with how secure their information is as their lives continue on an exponential trend toward digitization. We communicate, interact, share, work, plan, and unwind through the magic of the internet. Whether you're binging the latest season of House of Cards on Netflix, or trying to finish up that spreadsheet for work, society is becoming more dependent on the internet for everyday life. As our lives leave…
Categories: Websites | Posted: 04/28/2016