Portfolio: Dairy Leaders of Tomorrow
Dairy Leaders of Tomorrow
- Site redesign
- E-commerce build
- Responsive site
Dairy Leaders of Tomorrow is a nonprofit organization dedicated to educating teens in the importance of farming as a career. They came to us with a specific goal: a site that conveys dairy farming in a fun, enticing way to pique high school-age kids’ interest in this path. The Sharp team wanted to give Dairy Leaders of Tomorrow a great platform on which to build their nonprofit organization, and the end result reflected the exact colorful, exciting design that would attract the viewers the business wanted.
Before creating a fully-functioning site for Dairy Leaders of Tomorrow, it was important for the Sharp team to fully understand the audience at hand. Designing a web site to attract a younger audience can be challenging, but the team worked through the content in a way that would appear informal and youthful, yet professional. The addition of a scrolling bar displaying the business’s Twitter feed projects a modern twist on a standard web site, grabbing the reader’s attention and adding another platform to which young readers could gravitate. In the end, Dairy Leaders of Tomorrow received a fully responsive e-commerce web site geared toward future dairy farmers in Pennsylvania.