{"id":1835,"date":"2020-08-31T09:59:32","date_gmt":"2020-08-31T13:59:32","guid":{"rendered":"https:\/\/www.sharpinnovations.com\/blog\/?p=1835"},"modified":"2021-11-30T11:15:22","modified_gmt":"2021-11-30T16:15:22","slug":"core-web-vitals-next-search-ranking-factor","status":"publish","type":"post","link":"https:\/\/www.sharpinnovations.com\/blog\/2020\/08\/core-web-vitals-next-search-ranking-factor\/","title":{"rendered":"Your Core Web Vitals are The Next Search Ranking Factor"},"content":{"rendered":"\n<p>Earlier this year, Google announced its plan to use core web\nvitals as a ranking factor in 2021.<\/p>\n\n\n\n<p>So, what are \u201cCore Web Vitals\u201d? They are how Google scores the load speed of your website\u2019s pages.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Site Load Speed<\/li><li>Responsiveness<\/li><li>Visual Stability<\/li><\/ul>\n\n\n\n<p>Each of these \u201cvitals\u201d is linked to measurable elements:<\/p>\n\n\n\n<!--more-->\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.sharpinnovations.com\/blog\/wp-content\/uploads\/2020\/08\/timer-1024x1024.png\" alt=\"hourglass icon\" class=\"wp-image-1838\" width=\"115\" height=\"115\" data-size=\"1080x1080\" srcset=\"https:\/\/www.sharpinnovations.com\/blog\/wp-content\/uploads\/2020\/08\/timer-1024x1024.png 1024w, https:\/\/www.sharpinnovations.com\/blog\/wp-content\/uploads\/2020\/08\/timer-150x150.png 150w, https:\/\/www.sharpinnovations.com\/blog\/wp-content\/uploads\/2020\/08\/timer-300x300.png 300w, https:\/\/www.sharpinnovations.com\/blog\/wp-content\/uploads\/2020\/08\/timer-768x768.png 768w, https:\/\/www.sharpinnovations.com\/blog\/wp-content\/uploads\/2020\/08\/timer-928x928.png 928w, https:\/\/www.sharpinnovations.com\/blog\/wp-content\/uploads\/2020\/08\/timer.png 1080w\" sizes=\"auto, (max-width: 115px) 100vw, 115px\" \/> <\/figure><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>Largest Contentful Paint (LCP) \u2013 measures how\nquickly a web page loads and displays all its visual elements and content. LCP\nreports render time from the largest element on the site.<\/li><li>First input Delay (FID) \u2013 measures interactivity\nbetween your site visitor\u2019s first interaction to when your web browser begins\nprocessing that interaction (like a button click, or video play).<\/li><li>Cumulative Layout Shift (CLS) \u2013 measures how\noften unexpected content or layout shifts occur (like when you go to click on a\nlink but the page shifts and you end up on a different link).<\/li><\/ul>\n\n\n\n<p>To learn about LCP, FID, and CLS in detail, <a href=\"https:\/\/pointjupiter.com\/what-are-core-web-vitals-how-to-measure\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"go here (opens in a new tab)\">go here<\/a>.<\/p>\n\n\n\n<p>If you\u2019re curious about your page site speeds, you can use this <a href=\"https:\/\/pagespeed.web.dev\/\">free PageSpeed Insights tool<\/a> to analyze site speed performance and learn ways to improve your site. <\/p>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-luminous-vivid-orange-background-color\" href=\"https:\/\/www.sharpinnovations.com\/contact\/free-consultation\"><strong>Let&#8217;s Talk!<\/strong><\/a><\/div>\n<br>\n\n\n\n<p>These metrics all play a part in the <strong>user experience, which is Google\u2019s main concern when ranking sites. <\/strong>Have a site that is a pleasant experience for your visitors, and you\u2019re more likely to rank higher than a competitor who has a site that\u2019s slower to load, has odd page shifts, renders images at varying speeds, etc. Your site should be mobile-friendly, secure (https), and free of intrusive interstitials, too.<\/p>\n\n\n\n<p>Organic search engine optimization (SEO) is another way to\nboost your site\u2019s chances for a better search page rank. If you have useful,\nrelevant content on your website, users are more likely to visit it. If users\nare clicking through to your page and everything they need, that helps prove\nyour site\u2019s authority. Improved site authority means better search engine\nranking (setting off a circuitous pattern of reward from Google and other\nsearch engines).<\/p>\n\n\n\n<p>Sharp Innovations can help you implement website remediations that can improve your Core Web Vitals and SEO.&nbsp; <a href=\"https:\/\/www.sharpinnovations.com\/contact\/free-consultation\">Schedule a free consultation<\/a> to learn more about our digital marketing and web design solutions.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Earlier this year, Google announced its plan to use core web vitals as a ranking factor in 2021. So, what are \u201cCore Web Vitals\u201d? They are how Google scores the load speed of your website\u2019s pages. Site Load Speed Responsiveness Visual Stability Each of these \u201cvitals\u201d is linked to measurable elements:<\/p>\n","protected":false},"author":20,"featured_media":1837,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,6,136,4,99],"tags":[376,185,26,88,83,377,55],"class_list":["post-1835","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet-marketing","category-mobile-web-design","category-web-mobile-security","category-website-design","category-websites","tag-core-web-vitals","tag-page-speed","tag-search-engine-optimization","tag-seo-audit","tag-seo-rankings-websites","tag-test-page-speed","tag-website-design-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Your Core Web Vitals are The Next Search Ranking Factor<\/title>\n<meta name=\"description\" content=\"Core Web Vitals are the next Google ranking factor. These performance metrics have to do with the speed of your site. Let&#039;s unpack that.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sharpinnovations.com\/blog\/2020\/08\/core-web-vitals-next-search-ranking-factor\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Your Core Web Vitals are The Next Search Ranking Factor\" \/>\n<meta property=\"og:description\" content=\"Core Web Vitals are the next Google ranking factor. These performance metrics have to do with the speed of your site. Let&#039;s unpack that.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sharpinnovations.com\/blog\/2020\/08\/core-web-vitals-next-search-ranking-factor\/\" \/>\n<meta property=\"og:site_name\" content=\"Sharp Innovations Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-08-31T13:59:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-11-30T16:15:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sharpinnovations.com\/blog\/wp-content\/uploads\/2020\/08\/Core-Web-Vitals-Sept-Blog-FB.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lynn Miller\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.sharpinnovations.com\/blog\/wp-content\/uploads\/2020\/08\/Core-Web-Vitals-Sept-Blog-FB.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lynn Miller\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sharpinnovations.com\/blog\/2020\/08\/core-web-vitals-next-search-ranking-factor\/\",\"url\":\"https:\/\/www.sharpinnovations.com\/blog\/2020\/08\/core-web-vitals-next-search-ranking-factor\/\",\"name\":\"Your Core Web Vitals are The Next Search Ranking Factor\",\"isPartOf\":{\"@id\":\"https:\/\/www.sharpinnovations.com\/blog\/#website\"},\"datePublished\":\"2020-08-31T13:59:32+00:00\",\"dateModified\":\"2021-11-30T16:15:22+00:00\",\"author\":{\"@id\":\"https:\/\/www.sharpinnovations.com\/blog\/#\/schema\/person\/b144b551213c252bfdadf7ddcc11f8fb\"},\"description\":\"Core Web Vitals are the next Google ranking factor. 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