{"id":106,"date":"2012-12-05T15:01:29","date_gmt":"2012-12-05T20:01:29","guid":{"rendered":"https:\/\/www.sharpinnovations.com\/blog\/?p=106"},"modified":"2021-11-30T10:53:42","modified_gmt":"2021-11-30T15:53:42","slug":"yahoo-chronicles-another-year-of-searching","status":"publish","type":"post","link":"https:\/\/www.sharpinnovations.com\/blog\/2012\/12\/yahoo-chronicles-another-year-of-searching\/","title":{"rendered":"Yahoo! chronicles another year of &#8220;searching&#8221;"},"content":{"rendered":"<p>Each December Yahoo! compiles and organizes its \u201cmost searched\u201d words of the year. These are usually representative of a year\u2019s worth of trends, viral web sensations, and popular cultural anomalies. It can also imply what people are thinking about, talking about, and concerned about.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.sharpinnovations.com\/blog\/wp-content\/uploads\/2012\/12\/cf776780e895d2c099f8fb13cb7c6af22.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-121 size-medium\" src=\"https:\/\/www.sharpinnovations.com\/blog\/wp-content\/uploads\/2012\/12\/cf776780e895d2c099f8fb13cb7c6af22-300x190.png\" alt=\"yahoo logo\" width=\"300\" height=\"190\" data-size=\"420x266\" srcset=\"https:\/\/www.sharpinnovations.com\/blog\/wp-content\/uploads\/2012\/12\/cf776780e895d2c099f8fb13cb7c6af22-300x190.png 300w, https:\/\/www.sharpinnovations.com\/blog\/wp-content\/uploads\/2012\/12\/cf776780e895d2c099f8fb13cb7c6af22.png 420w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/> <\/a><\/p>\n<p>We can be encouraged that the top two searches for this year were NOT celebrities! With that said, and not counting their \u201coverall\u201d list, Yahoo! felt obligated to categorize its searches into \u201cFemale celebrities,\u201d \u201cMale celebrities,\u201d and \u201cReality TV Celebrities.\u201d The Kardashian clan mastered the latter, with family members claiming slots 1 ,2, 5, and 9 , respectively.\u00a0 Don\u2019t worry though, Honey Boo Boo registered a solid third on the list. Justin Bieber logged the most esteemed spot on the Male Celebrity list and Kim Kardashian, Kate Upton, and Lindsay Lohan were the three most searched Female Celebrities.<\/p>\n<p>As for the top \u201cOverall\u201d 2012 searches, the very civic Yahoo! users searched \u201cElection\u201d the most this calendar year. In the same vein, \u201cPolitical polls\u201d came in at number eight. It\u2019s no surprise that in an election year politically related searches enjoy more keyboard mileage, but this statistic is encouraging in light of the charge that Americans are politically apathetic. Without knowing exactly how productive any given search is, it seems responsible to presume that most searchers sought to be more informed this election season. Another quadrennial (every four years) favorite for 2012 was \u201cOlympics,\u201d which grabbed the number seven spot on the list. The other non-celebrity top 10 search in 2012 was \u201ciPhone5,\u201d which was second. Could it be that a large sum of iPhone5 searches were made while standing idle in huge lines waiting to buy said iPhone5\u2019s?<\/p>\n<p><!--more-->It\u2019s true that many Americans put a lot of stock in celebrity goings-on, but this year\u2019s Yahoo! top searches report can also be seen through a more optimistic lens. Substantive searches like \u201cElection,\u201d \u201cPolitical polls,\u201d and \u201cOlympics,\u201d indicate a measure of patriotism, and shows a continued use of online search for matters both trivial and meaningful alike. We expect 2013 will yield search use that is no less interesting or wide-ranging.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Each December Yahoo! compiles and organizes its \u201cmost searched\u201d words of the year. These are usually representative of a year\u2019s worth of trends, viral web sensations, and popular cultural anomalies. It can also imply what people are thinking about, talking about, and concerned about. We can be encouraged that the top two searches for this&#8230;<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-106","post","type-post","status-publish","format-standard","hentry","category-internet-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Yahoo! chronicles another year of &quot;searching&quot; - Sharp Innovations Blog<\/title>\n<meta name=\"description\" content=\"Each December Yahoo! compiles and organizes its \u201cmost searched\u201d words of the year. These are usually representative of a year\u2019s worth of trends, viral web sensations, and popular cultural anomalies. It can also imply what people are thinking about, talking about, and concerned about. 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